The first French Shopping Double 12 Festival, organized by Visions France, took place at the Hotel Ritz in Paris. This event invited hundreds of representatives of the Chinese and French elite, brand founders and the participation of 50 famous influencers to promote the Double 12 Shopping Festival to Chinese and French companies. 
Visions France presentation 
The guests Lots of media coverage of the Double 11 shopping festival, with super promotions prepared several months in advance, and the possibility of pre-selling products by putting them in the shopping basket. 
37 Wine 
Darphin and Gellé Frères Festival Shopping Double 12 achieved sales of 18.9 billion euros in 2018, and estimated sales of 23.7 billion euros in 2019, an increase of 25% year-on-year. By 2020, double 12 revenue is expected to reach 44.1 billion euros, an increase of 86% year-on-year. The epidemic has in fact boosted online sales to over 50 billion by 2021. 
Xin G. Head of business expansion-AliExpress France 
Alibaba Group presentation Brands can do several promotional operations now. And distributors have more promotional themes in France and customers receive more with Double 11 and Double 12. 
Joyau Unique & Sensoriel FRANCE 
Darphin et Eiffel Beauty 
Les Invités If you’re a French brand looking for more online sales, more awareness among tourists coming to France and more visibility with infleunceurs, Visions France can help you with your communication strategy and choice of partners. Backed by a solid Franco-Chinese logistics network and online and offline promotional channels, Visions France enjoys the trust of major Chinese and French brands. 
Franco-Chinese influencers 
YSJ Media presentation 
Eiffel Beauty presentation Visions France and Altervip jointly organized and promoted the Double 12 Shopping Festival in France. Thanks to AliExpress, a subsidiary of the Alibaba Group, YSJ Média, the Allianz insurance company, the IZIVAT duty-free company, the Eiffel Beauty cosmetics company, the Jubylee, Grace & Mila, Pourchet, Lancaster, Bons baisers de PANAME, J.U.S, Pellegrino, Bulles d’amour and Gellé Frères brands, as well as 37 Express, 37 Wine and 37 Market from the 37 group, who all contributed to the success of the event. 
Xin G. Head of Business, Alibaba Anne Lettrée, Entrepreneur Philippe Liu, President, Visions France 
The presentation of IZIVAT The Double 12 Shopping Festival took place as follows: 3pm Official opening of the Double 12 Shopping Festival by Visions France, organizer of the event，A presentation of the Ritz Paris, presentation of the event’s sponsors and partners. 
37 Wine presentation 
37 Market President 
Bulles d’amour presentation 
Bulles d’amour tasting Product display stands were set up on site, and the brands also prepared gifts for guests, finishing with a tasting of Bulles d’amour and other wines supplied by 37 Wine . 
Pourchet Paris 
Influencers and guests Thanks to this event, brands gain greater visibility for their products through influencers and exclusive promotion during and after the day of the Festival Shopping Double 12.
